Hi - I'm Esme.

I create digital resources for overwhelmed entrepreneurs, to make shit easier.

Being an Entrepreneur is Hard

I don’t need to tell you that, you already know!

I know this, because I’m an entrepreneur too.

The problem is, there’s too much information out there that’s supposed to make it easier.

Most of the time, it doesn’t.

You have to sit through hours and hours, or pages upon pages of generic shit, before you get to the bit you actually need (if it’s in there at all).

My free and paid resources are only as long as they need to be, from start to finish, to help you do a single thing. I try not to add random images that don’t do anything except take up space and make a PDF look pretty, just screenshots to help you implement the what you need.

Think guides, ClickUp Templates, Notion Templates, checklists, mini-courses, and workbooks. 

Only giving you the information you need to get the thing done, in the most efficient way possible.

I don’t add fluff to pad out my products.

Just the good stuff. Right up front. Learn it. Implement it. Move on.

I write on four topics

Fair warning, my articles and newsletters do tend to run long, unlike my free & paid resources.

I also swear, a lot. If that’s not your thing, probably don’t read these!

Branding & Web Presence
Including: branding & design, social media branding, rebranding, social media strategies and schedulers, platform specific tactics, and WordPress plugins
Content Strategy & SEO
Including: content management, capture frameworks, writing platforms, catalog and archive options, content promotion strategies, and SEO.
Email Marketing
Including: email marketing tools, must have email sequences, lead magnets and selling in your newsletter, subscribers, and segments.
Productivity & Organization
Including: organization and automation, project & task management, planning & goal setting, time tracking, calendar & time management.

I write on four topics

Fair warning, my articles and newsletters do tend to run long, unlike my free & paid resources.

I also swear, a lot. If that’s not your thing, probably don’t read these!

Branding & Web Presence

Including: branding & design, social media branding, rebranding, social media strategies and schedulers, platform specific tactics, and WordPress plugins

Content Strategy & SEO

Including: content management, capture frameworks, writing platforms, catalog and archive options, content promotion strategies, and SEO.

Email Marketing & List Building

Including: email marketing tools, must have email sequences, lead magnets and selling in your newsletter, types of newsletters, list building techniques, subscribers, and segments.

Productivity & Organization

Including: organization and automation, project & task management, planning & goal setting, time tracking, calendar & time management.

Sign up to Systems & Glitter here

Each lengthy edition thoroughly explores pressing entrepreneurial topics and offers insights.

Editions are typically published weekly(-ish).

I won’t sell your data. Ever.

Privacy Policy.

Here’s to the crazy ones. The misfits. The rebels. The troublemakers. The round pegs in the square holes. The ones who see things differently. They’re not fond of rules. And they have no respect for the status quo. You can quote them, disagree with them, glorify or vilify them. About the only thing you can’t do is ignore them. Because they change things. They push the human race forward. And while some may see them as the crazy ones, we see genius. Because the people who are crazy enough to think they can change the world, are the ones who do.

Steve Jobs